New Balance Font – Meaning, Features And Uses

When we were designing the new balance font, we knew that our main focus was on legibility. We wanted to make sure it would be easy to read for everyone, and still looked great on any device.

Our primary objective was to develop a typeface that could not only look good in print, but also at screen size.

New Balance has a timeless and elegant logo. And that’s precisely why it is such a beautiful font.

We’ve scoured the Internet to find some of the best examples of its use in logos, posters, websites, and even t-shirts. In here we will discuss everything about new balance font. So, without further ado, let’s start.

New Balance Font

Meaning of New Balance Font

New balance font is a stylish geometric typeface, which consists of different shapes and weights. It comes in styles that are great for work or play with aesthetic forms such as bold-contoured letters, outlines complete with shadows and flares, raised capitals reminiscent of the century’s whimsical art deco designs.

Designers have enjoyed using new balance font with its incredibly unique letterforms including capital Ks included on their tops rather than a curved knee.

Designers of New Balance font have added contours in a new and eye-catching way, raising the ends or rounding off edges so that there is a touch of imperfection to each letter.

New Balance Font View

New Balance Font View:

First, the New Balance font is explicit for text and logos. This means that it will be easy to read and look good no matter the design you’re working with. Additionally, it has a modern, stylish look that fits well with most projects. Jeff Koons designed this typeface for the New Balance sneakers. Since its release in 1988, working in various applications, including advertising, signage, and tattoos.

The font is famous for its bulbous shapes and eccentric letterforms to reflect the aesthetic of the New Balance brand. It is also popular for its versatility – it can be used for both legible text and ornate designs, making it perfect for any project. Though it’s not currently available as a free download, you can find several copies of the font on websites like Adobe Typekit

History of New Balance Font

History of New Balance Font

Staying true to their roots and values, New Balance developed this unique font. The talented designers of the company have sought to make a typeface that would serve them well in both print and on screen.

They’ve scoured a variety of places such as libraries, European archives and antique shops in order to find some examples of good use cases for the design they were developing – resulting in an end product which is (obviously) incredibly striking.

The new balance font is a typeface designed by Alexander Lawson in the mid-1990s.

The design has been described as “the minimalist sans serif with a relatively large x-height that is often compared to Frank Thomas’ Memphis and Miller’s Miller.

New Balance Font Family (Includes 3 Typefaces

New Balance Font Family (Includes 3 Typefaces):

If you’re looking to create a unique brand or logo design, New Balance Font is the perfect typeface option. Not only is it stylish, but it’s also versatile, and you can use it for a variety of professional and personal projects.

The family includes three different font files – Regular, Bold, and Italic – that are perfect for various purposes. Plus, it’s a versatile typeface that you can use for multiple professional and personal projects. If you’re ready to create something amazing, download the free trial version below and get started.

Uses of New Balance Font

Uses of New Balance Font

New balance font can be used for a variety of uses, including headlines or covers. It is also great for any poster you might want to make using words that are stylized and bold, offering an aesthetic form which will appeal to most viewers.

The typeface would also work well as a logo font or for icons on the home screen of any smartphone.

With its bold aesthetics, intricate curvy and curled letter forms, sans serif style face along with the unique capital K creating an aesthetic touch which has always been characteristic of New Balance shoe designs.

The upper set of tense angles or notches are extreme, while the lowercase v is bent in a quirky way that gives the typeface its own cartoon-like feel.

Similarly, many characters on a computer screen look like they should be made into little cartoons as a result of that touch.

Reason To Use New Balance Font

Reason To Use New Balance Font:

You might want to use the New Balance font on your next project for several reasons. First, it’s a trendy typeface which is popular for body text. It’s also easy to read, and typos are rarely an issue. Another advantage of the New Balance font is its versatility.

You can use it in formal and informal contexts. Its style is timeless, so it will look good in any project. Finally, its popularity ensures that it will be available in most software programs and websites that support typefaces.

How to Download New Balance Font


New balance font is available for download from Logomotive’s website. As a result of the typeface being based on European examples of hand printed lettering books and printed materials, it can be downloaded in both PostScript Type 1 and OpenType formats at only $25 USD per commercial use license.

New Balance Logo Font

New Balance Logo Font

New balance logo font new balance logo new balance blue and black shoe company, founded by Edward Benguet in 1906. It comes with the tagline of “buy it for life”.

New balance is a leading brand name providing quality sports shoes that are suitable for different activities such as jogging, running, gym workout or casual wear.

It has been one of the leaders in technology adoption since its inception with its attempt to design performance-based products based on science and innovation from zero labor cost world class manufacturing. It has a number of classic models that have served their purposes well.

What Font Does New Balance Use For Their Logo?

What Font Does New Balance Use For Their Logo

The font that New Balance uses for their logo is called “Comic Sans.”

New Balance originally started out as a shoe company, but has since expanded to be a brand of athletic footwear, apparel and accessories. The company’s main focus is on sports such as tennis, basketball, running and golf.

They have been recognized as one of the most popular companies in the world due to their wide range of styles and designs.

Their popularity is also shown by how many people wear New Balance shoes all over the world with more than 500 million pairs sold worldwide since its inception in 1908.

Similar Fonts To New Balance Font (Related Fonts):

Are you looking for a font similar to the New Balance typeface? Many options are available, and it’s important to compare prices and find the right font for your project. Once you’ve found the font you’re looking for, it’s time to download and install it onto your computer. Be sure to test out different font variations to find the one that best suits your needs. And don’t forget to share your new font discovery with the world.

Benefits of New Balance Font


If you want to represent a sports company which claims its advanced technology leads to product performance and innovative designs, then New Balance is the perfect company brand for you.

New balance font is an attractive typeface that comments on minimalist style lettering through spatial curves and unusual swirls of curved letters.

This manner allows it not only look like sketches or cartoons but also have more impact in areas such as branding, marketing, exhibition signage and packaging design. New Balance Font has a number of possible branding options for you to use.

If you are looking for a font family that is versatile and gives versatility in tools, this should be one of your choices.

Cons of New Balance Font


The only con that you would want to mention about New Balance Font family is the lack of italic versions and discretionary ligatures in all weights.

This means it does not possess three specific weight designs, but rather a unified typeface that is consistent throughout all four styles.


Our post is about new balance font, we have discussed about new balance font also we have some answered some question about new balance font. In our blog we are sharing with you all the things that you should know about new balance font. Let us know in the comments below if you like our post.

With so many different fonts available on the internet, it can be hard to choose the right one for your project. However, there are a few reasons why you should consider using the New Balance font.

Plus, the New Balance font is available in both regular and bold versions, meaning you can use it for any content or design. Finally, it’s free to download and use. We hope you find this information helpful. If you have any questions or comments, please feel free to leave them below, and we’ll get back to you.

Frequently Asked Questions [FAQs]

1. How Do I Change The Default Font On My Computer?

To change the default font on your computer, you will need to:

  1. Open Control Panel
  2. Select Display
  3. Then select “Change the way fonts are displayed”
  4. On the drop-down menu, select “Settings for text size” and then click “OK”.

2. What Is The Best Font For Writing E-mails?

The best font for writing e-mails is the one that is readable, easy to read and has enough contrast.

There are many fonts that are good for writing emails but some of the best fonts are:

  1. Arial
  2. Tahoma
  3. Verdana

3. When Do You Use The Word ‘font’?

The correct answer to this question is “the term font means one size of a particular typeface.”

4. What Typefaces Are Used In The Logos Of Popular Websites?

The typefaces that are used in the logos of popular websites are primarily serif and sans-serif.

Serif fonts have a little extra line at the end of each letter to make them more legible when printed. Sans-serif fonts, on the other hand, do not have these extra lines.

Both types of fonts can be used effectively in logos, but they typically use serifs for their impactful and serious look while sans-serifs are commonly seen as clean and modern.

5. Is There A Cost Associated With Using The New Balance Font?

There is no cost associated with using the New balance font.

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